Richard Kenyon, Everton’s Director of Marketing, Communications and Community, was the guest speaker at two events last week.
Delegates at the Stadium Business Summit 2019 were given an insight into how a community-led legacy at Goodison Park could become an exemplar development and guests at the North West Business Insider Liverpool City Region Property Awards heard a keynote speech about the Club’s plans for Bramley-Moore Dock.
The Stadium Business Summit is the world’s leading meeting for owners, operators and developers of stadia, arenas and sports venues. Addressing the international audience, Richard explained the origins and founding of Everton, the deep roots the Club has in its community and how the Club plans to fittingly leave a community-led legacy at Goodison Park once it develops a new stadium at Bramley-Moore Dock.
Guests at the summit, many of whom have been involved in stadium developments and relocations, will have been interested in the different approach Everton is taking with their old stadium. Many clubs across the world which had relocated their stadia to new sites had sold the land their old stadium was previously built on. However Everton’s approach will see the Club work alongside the local residents and businesses to develop a range of community assets that could include health facilities, education amenities, enterprise hubs, leisure provision and homes.
The presentation, which rounded off the annual two-day summit in Manchester, also highlighted why the Club has chosen to leave a legacy, the important role the local community are playing and how the project gives the Club and it’s official sporting charity the chance to build on their life-changing and life-saving work in and around Liverpool 4.
Richard was also the guest speaker at North West Business Insider Property Awards, regarded as the highlight in the calendar for the property and construction sector. Delivering a keynote speech in front of just under 500 guests at the Titanic Hotel, less than a mile away from the Club’s proposed stadium site at Bramley-Moore Dock, Richard provided an update on the progress of The People’s Project.
With an audience made up of national property developers, decision-makers in the property and construction sector as well as influencers who have an interest in developments across Liverpool, the audience were informed about how a new stadium at Bramley-Moore Dock could impact the city region – delivering a £1bn boost to the local economy, creating 15,000 new jobs and bringing 1.5m new visitors to the city.
Guests also heard about how the Club plans to respect and accentuate the maritime heritage of the site and area as well as what will happen at Goodison Park.